Ask Mr. Answer Person: "Which businesses' ads are the most popular on decorahnews.com?"

(Bob e-mails: "You seem to have a lot of local businesses advertising on decorahnews.com.  Which ads are the most popular?")

Mr. Answer Person says: "We call the ads "banners," because that's the purpose of the ads--to attract attention, then let readers click on the banners if they want more information.

2016 was—ahem—a "banner" year for these ads, with a total of over 275,000 clicks.  36 businesses had banners that were clicked on over 3,000 times.

Six of the top ten most popular banners were those of local real estate companies.  Two of those--Kelly Real Estate and Harman Realty--had between 12,500 and 16,500 clicks on their banner.  But the most popular banner--keeping its hold on first pace--was the decorahhelpwanted.com banner, apparently because finding a job is the first step you take before finding a home!

Thanks to all of the more than 150 businesses which advertised with decorahnews.com in 2016!